Granular User Segmentation

With installed tracking, each of your users has three main aspects: profile, engagement, and lifecycle stage. Hyperaktiv processes each of them individually.

Analyze signups, track acquisition sources, and receive recommendations to boost your funnel.

1.

Arranging Users Based on Profile

1. Arranging Users Based on Profile

1. Arranging Users Based on Profile

You may already have profile information from your users gathered during onboarding and surveys. Additionally, Hyperaktiv enriches this data based on your users' email addresses. All of this information is then compared against your Ideal Customer Profile and arranged accordingly.

You may already have profile information from your users gathered during onboarding and surveys. Additionally, Hyperaktiv enriches this data based on your users' email addresses. All of this information is then compared against your Ideal Customer Profile and arranged accordingly.

You may already have profile information from your users gathered during onboarding and surveys. Additionally, Hyperaktiv enriches this data based on your users' email addresses. All of this information is then compared against your Ideal Customer Profile and arranged accordingly.

2.

Ranking Users Based on Engagement

Each of your users behaves uniquely in terms of their website visits, product logins, experiencing value through activation events, invitations sent to others, and numerous other actions. Hyperaktiv standardizes all these events and ranks users based on percentiles of engagement.

2. Ranking Users Based on Engagement

Each of your users behaves uniquely in terms of their website visits, product logins, experiencing value through activation events, invitations sent to others, and numerous other actions. Hyperaktiv standardizes all these events and ranks users based on percentiles of engagement.

3.

Sorting Users Based on Lifecycle Stage

Your users are constantly moving through their lifecycle. Hyperaktiv sorts your users, in real-time, into the following statuses: Signed-Up User, Activated User, Paying User, Churned User.

2.

Ranking Users Based on Engagement

Each of your users behaves uniquely in terms of their website visits, product logins, experiencing value through activation events, invitations sent to others, and numerous other actions. Hyperaktiv standardizes all these events and ranks users based on percentiles of engagement.

Hyperaktiv combines these 3 aspects and shows you the correlation between user profiles, engagement patterns, and funnel stage for precise targeting strategies tailored to individual journeys.

3.

Sorting Users Based on Lifecycle Stage

2. Ranking Users Based on Engagement

Your users are constantly moving through their lifecycle. Hyperaktiv sorts your users, in real-time, into the following statuses: Signed-Up User, Activated User, Paying User, Churned User.

Each of your users behaves uniquely in terms of their website visits, product logins, experiencing value through activation events, invitations sent to others, and numerous other actions. Hyperaktiv standardizes all these events and ranks users based on percentiles of engagement.

3. Sorting Users Based on Lifecycle Stage

Your users are constantly moving through their lifecycle. Hyperaktiv sorts your users, in real-time, into the following statuses: Signed-Up User, Activated User, Paying User, Churned User.

Hyperaktiv combines these 3 aspects and shows you the correlation between user profiles, engagement patterns, and funnel stage for precise targeting strategies tailored to individual journeys.

Hyperaktiv combines these 3 aspects and shows you the correlation between user profiles, engagement patterns, and funnel stage for precise targeting strategies tailored to individual journeys.

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©2024 Kohomai GmbH (DBA Hyperaktiv)

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©2024 Kohomai GmbH (DBA Hyperaktiv)

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3. Sorting Users Based on Lifecycle Stage

Your users are constantly moving through their lifecycle. Hyperaktiv sorts your users, in real-time, into the following statuses: Signed-Up User, Activated User, Paying User, Churned User.